Summer arrives and so do Christmas Departments

Its 138 days till Christmas, and when looking around Harrods the other day, the Christmas Department had just officially been opened. The Harrods Christmas Department is a major tourist attraction in Britain, attracting visitors throughout the world to see this famous site. However, with England just getting its summer weather in August how can we possibly start considering and buying items for the festive season? Is this weakening or strengthening the Christmas spirit? A time of coldness, warm coats and dark nights cannot be something children and adults want to be thinking about at this time. With such products and items already on sale, is the core message and feelings of Christmas time being lost in the marketing and advertising of products, or is it simply building up the excitement of this season? By Harrods and Selfridges opening their festive department straight after the summer sale, they must clearly think it is profitable to do so. Do people generally just like to purchase there Christmas items throughout the year rather than frantically in December? Personally I would just like to enjoy the summer time weather, then unleash the Christmas spirit in early November for everyone to feel a great injection of motivation and happiness as the dark nights draw in. With the sun finally descending upon Britain, I would like to enjoy this time and feel that 2007 wasn’t a year that we didn’t have summer fun!